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Retail isn’t just logical, it’s emotional

Retail isn’t just logical, it’s emotional

Plus: Ulta’s employee content strategy | Reddit made me buy it
The SKUpe 21 May 2025
What retailers should know before investing in brand marketing

What retailers should know before investing in brand marketing

Melissa Skoog gives expert insights on marketing and branding
The SKUpe 21 May 2025
Retail's tariff whiplash

Retail's tariff whiplash

Plus: Retail’s once-feared disruptor grows up | Using reviews to your advantage
The SKUpe 14 May 2025
Tariff tutorial: This Canadian company nailed communications with U.S. customers

Tariff tutorial: This Canadian company nailed communications with U.S. customers

Jiayi Lyu dives into tariff challenges and maintaining a customer-first approach
The SKUpe 14 May 2025
Your retail money plan

Your retail money plan

Build confidence in your numbers—even in a tough market
The SKUpe 07 May 2025
Smarter money moves for retail brands right now

Smarter money moves for retail brands right now

Financial consultant Megan Hale talks smart moves and sustainable decisions
The SKUpe 07 May 2025
Is ChatGPT about to steal e-commerce?

Is ChatGPT about to steal e-commerce?

New Shopify code show AI could become your next checkout lane
The SKUpe 30 Apr 2025

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